About US

Why Evernue Exists

Email has become one of the most valuable marketing channels in eCommerce.

Yet for many brands, Klaviyo doesn't have clear ownership. It gets squeezed between paid ads, promotions and everything else a marketing team is trying to manage.

We believe Klaviyo deserves specialists.

That's why we built Evernue.

Our mission is simple: to help eCommerce brands get the absolute most from Klaviyo through specialist management, complete ownership and continuous optimisation.

Our mission is simple: to help eCommerce brands get the absolute most from Klaviyo through specialist management, complete ownership and continuous optimisation.

Our mission is simple: to help eCommerce brands get the absolute most from Klaviyo through specialist management, complete ownership and continuous optimisation.

Founded by Brothers

Evernue was founded by brothers Luke and Joel Adams.

From day one, the goal was simple: build a business focused entirely on Klaviyo.

As the team has grown, that focus hasn't changed.

Today, every client works with a dedicated team of Klaviyo specialists, while Luke and Joel remain actively involved across every partnership.

WHY US

The Principles We Work By

Specialists By Choice

We focus exclusively on Klaviyo. Every process, system and improvement is built around one platform.

Complete Ownership

We take responsibility for planning, execution and ongoing optimisation, so Klaviyo keeps moving forward.

Quality > Quantity

Every campaign, flow and test should have a clear purpose. We'd rather do fewer things well than more things poorly.

Always Progressing

Every account can improve. We're always looking for the next opportunity at any given time.

Timeline

Our Journey

2020

Evernue Is Founded

Evernue began with a small team and a clear ambition to help eCommerce brands grow through stronger, more accountable marketing.

2020

Evernue Is Founded

Evernue began with a small team and a clear ambition to help eCommerce brands grow through stronger, more accountable marketing.

2021

Became an Official Klaviyo Partner

As email became a larger part of our work, we joined the Klaviyo Partner programme and began developing deeper expertise in the platform.

2021

Became an Official Klaviyo Partner

As email became a larger part of our work, we joined the Klaviyo Partner programme and began developing deeper expertise in the platform.

2022

Built a Remote Specialist Team

We evolved from a local office into a remote team of specialists across strategy, design, copywriting and technical implementation.

2022

Built a Remote Specialist Team

We evolved from a local office into a remote team of specialists across strategy, design, copywriting and technical implementation.

2023

Achieved Klaviyo Gold Partner Status

Our growing platform expertise and client experience led to Evernue becoming an official Klaviyo Gold Partner.

2023

Achieved Klaviyo Gold Partner Status

Our growing platform expertise and client experience led to Evernue becoming an official Klaviyo Gold Partner.

2024

Grew to a Team of 20+ Specialists

The team expanded to more than 20 specialists, allowing us to support larger brands and increasingly complex Klaviyo accounts.

2024

Grew to a Team of 20+ Specialists

The team expanded to more than 20 specialists, allowing us to support larger brands and increasingly complex Klaviyo accounts.

2025

Passed £100M in Managed Email Revenue

The cumulative email revenue managed across our client accounts passed £100M, reflecting years of consistent strategy, creative and execution.

2025

Passed £100M in Managed Email Revenue

The cumulative email revenue managed across our client accounts passed £100M, reflecting years of consistent strategy, creative and execution.

Today

A Dedicated Klaviyo Team for eCommerce Brands

Today, we work as an extension of our clients’ teams, managing every part of their Klaviyo account under one specialist team.

Today

A Dedicated Klaviyo Team for eCommerce Brands

Today, we work as an extension of our clients’ teams, managing every part of their Klaviyo account under one specialist team.

HOW WE’RE STRUCTURED

Specialists, Not Generalists

Each brand is supported by a dedicated Evernue pod, limited to six accounts.

Specialists across strategy, design, copy and technical implementation manage every aspect of Klaviyo, starting with a founder-led audit and ongoing founder input.

Arched doorway of an old stone building
Co-Founder & Lead

Commercial direction, account oversight and quality assurance.

Account Manager

Campaign planning, reporting and day-to-day account management.

Email Designer

Email design, brand alignment and performance optimisation.

Copywriter

Campaign copy, lifecycle messaging and conversion writing.

Klaviyo Technician

Automations, segmentation, deliverability and technical setup.

FAQ

Luke Adams

Co-Founder @ Evernue

Frequently Asked Questions

FAQ

Frequently Asked Questions

Who do you work with?

We primarily partner with established 7–8 figure ecommerce brands that want a dedicated Klaviyo team. Whether you're founder-led or have an in-house marketing team, we become an extension of your business, taking ownership of your Klaviyo account.

Do I need to be using Klaviyo already?
What services do you offer?
How many emails are included each month?
Do you manage both email and SMS?
Do you have lock-in contracts?
Do you offer a Guarantee?