Before working with us, In2Detailing, an established car detailing brand with a loyal customer base, had never run a single email campaign or automation. Despite strong sales from returning customers, all repeat purchases came through paid traffic and existing habits. Email revenue sat at 0% of total sales.

We built their entire Klaviyo infrastructure from the ground up, including seamless Shopify integration, deliverability setup, smart segmentation, and branded email templates ready to convert. Within just one month, the transformation was undeniable.

What We Did

1. Account Setup
We laid the groundwork for scalable growth by implementing a complete Klaviyo setup with proper domain authentication, advanced segmentation, and branded templates. This ensured strong inboxing, clean data, and consistent performance from day one.

2. Warming Campaign Strategy
To quickly generate revenue, we launched an intensive 30-day re-engagement strategy with 14 campaigns targeting both active and dormant subscribers.
✔ £65,000+ generated in campaign revenue
✔ 49% average open rate
✔ 3.7% click-through rate
✔ 0.22% placed order rate

3. Sign-Up Forms
We designed high-converting pop-ups for desktop and mobile, optimised for timing, triggers, and audience targeting.
✔ £17,000+ revenue directly from pop-ups
✔ 800+ new subscribers added within the first month

4. Core Automated Flows
We implemented the full set of high-impact automations: Welcome, Abandon Cart, Checkout, Browse, Site Abandonment, and Post-Purchase, each built to drive conversions automatically.
✔ £36,000+ from automated flows running on autopilot
✔ Zero to six fully active flow sequences in 30 days

The Results

In just 33 days, In2Detailing went from having no email strategy to generating over £100,000 in attributed email revenue, with 40% of total store revenue now driven by email.
We reactivated 30,000+ dormant contacts and grew the list with 800+ new subscribers, turning email into a major profit channel almost overnight.

Results Summary:
0% → 40% of total revenue from email
£102,290+ in attributed revenue (64% campaigns, 36% flows)
800+ new subscribers added and 30,000+ re-engaged